SparkPlug Market Report

What's in the Bag in New Jersey

Category trends, basket habits, and where budtenders can make the biggest difference. Built from SparkPlug-connected dispensaries across the state.

Sample size 120+ retailers 3.3M transactions
Tap a category to see its numbers
Category Performance

Three Ways to Rank New Jersey

Dollars, reach, and spend tell different stories. Switch views to see which categories win on each.

#CategoryShare of salesvs last year
Only on SparkPlug

The Basket View

Out of every 100 New Jersey baskets, how many include each category, and what's it worth when it's there? Every empty square is a recommendation waiting to happen.

100 New Jersey baskets
Includes it Left without it

Three Things to Know

Get Into More Baskets

Turn New Jersey Budtenders Into Your Best Channel

Courses get budtenders product-ready, Sparks give them a reason to recommend you, and Analytics show you exactly what moved.

Source: SparkPlug retail network. Figures reflect SparkPlug-connected New Jersey dispensaries, not total state sales. Changes compare to the same period last year. Basket share is the percentage of all transactions that included the category; spend per basket is category sales divided by those transactions.