Brick & mortar retail and restaurants are in the midst of a once-in-a-generation renaissance. The future of retail is personalized, interactive, experiential, and - at its core - human.

Today more than ever, the sales associates and servers working the frontlines of your business have massive influence over customers' in-store experiences and purchasing decisions.

SparkPlug’s ⚡️ first-of-its-kind platform gives frontline workers the ability to earn like owners by rewarding them with cash for every sale they make -- while giving business owners the tools to harness that influence to drive revenue and motivate employees to make every retail experience worth a trip to the store.

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Our Company

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Who We Are

Based in San Francisco, we’re a team of entrepreneurs, behavioral economists, data scientists, market researchers, brand builders and retail experts.

We’re obsessed with building tools that make people’s lives better while simultaneously making businesses more successful -- which we believe is the most sustainable way to make positive economic change. We are leveraging the principles and best practices of decision-science, behavioral-economics, and organizational theory to create powerful, new technologies.

From Harvard to hedge funds, we’ve seen it all, and we’re here to help the retail and restaurant employees and owners of tomorrow succeed today.

Team Culture

Ready to do the work of your life? This is your chance. You're going to need a big smile, a small ego, and a bucketload of curiosity and drive. It all starts here.

founder

Based in San Francisco, we’re a team of entrepreneurs, behavioral economists, data scientists, market researchers, brand builders and retail experts.

We’re obsessed with building tools that make people’s lives better while simultaneously making businesses more successful -- which we believe is the most sustainable way to make positive economic change. We are leveraging the principles and best practices of decision-science, behavioral-economics, and organizational theory to create powerful, new technologies.

From Harvard to hedge funds, we’ve seen it all, and we’re here to help the retail and restaurant employees and owners of tomorrow succeed today.

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Working in different states

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SparkPlug's Core Values

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Stay balanced

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Honor diverse perspectives

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Own your work

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Be the teammate you want

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Build to last

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Act with integrity

Meet the Team

Leadership

The Team

SparkPlug envisions a future where easy-to-use technology makes brick and mortar commerce more efficient and equitable. By connecting a network of engaged vendors, sellers, and salespeople to share information, share resources, and coordinate around shared goals, we make every player in the supply chain an owner -- meaning they have both the power to directly impact commercial outcomes.

SparkPlug envisions a future where easy-to-use technology makes brick and mortar commerce more efficient and equitable. By connecting a network of engaged vendors, sellers, and salespeople to share information, share resources, and coordinate around shared goals, we make every player in the supply chain an owner -- meaning they have both the power to directly impact commercial outcomes.

SparkPlug envisions a future where easy-to-use technology makes brick and mortar commerce more efficient and equitable. By connecting a network of engaged vendors, sellers, and salespeople to share information, share resources, and coordinate around shared goals, we make every player in the supply chain an owner -- meaning they have both the power to directly impact commercial outcomes.