Press

11/03/22

SparkPlug Secures $8M in Series A Funding to Help Frontline Workers Earn Like Owners

Led by Lightbank, the latest funding round will fuel the company's aggressive growth as it aims to become the go-to solution for consumer brands looking to influence brick-and-mortar sales

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11/02/22

How Has Pandemic Thinking Affected VoC?

A look at how the pandemic changed both consumer and business behaviors and how brands are updating their goals.

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10/13/22

With plans to open 14 new stores, Forever 21 plots a comeback strategy

SparkPlug's CEO, Andrew Duffy, shares his thoughts on Forever 21's latest brick-and-mortar expansion with Gabriela Barkho Read more on Modern Retail.

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10/05/22

U.S. Job Openings Fall by 1.1M, a 10% Drop From July

Sparkplug's CEO, Andrew Duffy, shares his thought on hiring goals this holiday season and what it might mean for consumers.

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09/29/22

What’s old is what’s new again’: Why larger retailers are emulating the neighborhood store strategy

Brick-and-mortar retail is hotter than ever. Our CEO, Andrew Duffy, sat down with Maria Monteros of Modern Retail to discuss how larger retailers are taking a neighborhood-level approach to physical retail.

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09/22/22

Building Brand Ambassadors: How to Boost CX Through Employee Empowerment

Check out our CEO's new byline in Destination CRM exploring how empowering employees can accelerate the customer experience.

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09/17/22

Labor Hoarding' Might Save You From Layoffs

There's a new workforce phenomenon - labor hoarding. Sparkplug's CEO, Andrew Duffy, explains what it is and why it is happening in a recent interview with Entrepreneur. Read more below.

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09/14/22

Inflation Time Bomb – Job Income Isn’t Keeping Up With Rising Prices

Inflation is hurting workers ability to purchase the things they want and need, and paychecks are just not keeping up.

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09/13/22

California bill would force companies to post pay range on job ads

A bill on the desk of both the California and New York Governors' desks would require companies to post pay ranges on their job ads.

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09/08/22

How DTC Brands Can Maintain Brand Reputation as They Transition Into a Traditional Retail Model

A key concern for any DTC business moving in-store is customer experience, specifically related to how customers perceive and interact with a brand. They need to learn from the data, and focus on added value at every step of the customer journey

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08/31/22

The Top M&A Targets in Activewear Right Now

Any DTC brand that hopes to succeed in the coming decade needs to figure out how to take advantage of the most cost-effective customer acquisition channel they have: the old-fashioned brick-and-mortar store

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08/30/22

Amid Labor Shortage, Gen Z Demanding ‘EWA’ Pay

Andrew Duffy, a labor economics expert, told The Food Institute most young workers have a clear philosophy regarding pay these days.

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