Driving Higher Engagement and Smarter Spend Through SparkPlug Courses
Happy Fruit used SparkPlug Courses to educate and motivate budtender teams, making learning simple and rewarding while tracking results in real time.
Happy Fruit set a first-come, first-served budget for the incentive reward to complete the course — offering a quick and cost-effective way to engage employees while staying on budget.
How the course worked
The team launched an interactive course that gave employees product knowledge, selling tips, and key information needed to feel confident when helping customers. SparkPlug’s platform allowed managers to:
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Create a course with short, digestible lessons and quizzes
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Offer rewards for completing the training and performing well
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Track participation, progress, and spend in real time
- Keep everything under a set budget
Results at a glance
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📈 Response Rate: 255 of eligible employees participated
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✅ Completion Rate: 39% finished the course
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💸 Incentive Spend: $200 total, effectively driving engagement
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💡 Impact: Employees became more knowledgeable and confident in recommending promoted products
Why it matters
When employees feel informed and supported, they sell more effectively and create better customer experiences. SparkPlug Courses make it simple to combine learning and rewards, while providing clear insight into participation and ROI.
The takeaway
With SparkPlug Courses, Happy Fruit turned training into a measurable engagement tool — one that builds confidence, drives performance, and makes every incentive dollar count.
