Case Studies

28 Oct 2025

Powering Budtender Knowledge With Joyibles’ High-Impact Training

Image of Isabel Carter

Isabel Carter

Joyibles used SparkPlug Courses to educate and empower budtender teams across New Mexico — making product learning simple, engaging, and rewarding while tracking success every step of the way.

To keep training efficient and cost-effective, Joyibles set a clear incentive structure for completing the course, giving employees an extra reason to participate — and ensuring every dollar spent drove measurable results.

How the course worked

The Joyibles team launched an interactive, self-paced course packed with product information, flavor profiles, and five knowledge checks to help budtenders better understand and recommend their products. With SparkPlug’s platform, they could:

  • Build engaging lessons and interactive knowledge checks

  • Offer targeted $3 rewards for completing training and performing well

  • Track participation, progress, and ROI in real time

Results at a glance

📈 Response Rate: Over 300 responses — and counting
Knowledge Checks: 5 built-in assessments to reinforce learning
💸 Incentive: $3 payout per participant drove consistent engagement
💡 Impact: Budtenders became more confident in product knowledge and recommendations, strengthening Joyibles’ retail presence in the New Mexico market

Why it matters

Confident, well-informed budtenders create better in-store experiences and drive stronger product sales. SparkPlug Courses make it easy to combine learning and incentives while giving brands clear insight into participation and performance.

The takeaway

With SparkPlug Courses, Joyibles turned training into a high-impact engagement tool — one that builds knowledge, boosts confidence, and drives measurable results across the New Mexico market.